"Childrenswear in Argentina" is now available at Fast Market Research

From: Fast Market Research, Inc.
Published: Thu Apr 07 2016


Despite the decline in the birth rate during the last decade, the unfavourable economic environment underpinned the performance of childrenswear in 2015. Purchasing power sharply decreased and consumers opted for lower-quality products and parents extended product life cycles, which mirrored the trend across apparel and footwear. These factors caused sales to contract by 2% in retail volume terms despite current retail value growth of 30%, explained by double-digit inflation.

Competitive Landscape

Cheek SA took over the leadership of childrenswear in 2015 with a 7% value share, followed by Vestiditos SA, with its flagship brand Mimo & Co, and private label. Private label increased half of a percentage point during the year as consumers switched to lower-priced brands in a context of contracting purchasing power.

Industry Prospects

Argentinian parents will gradually increase spending on childrenswear products over the forecast period, with slight recovery in retail volume terms in 2016 and steady growth stabilises from 2017 onwards as the economy stabilises under the new administration. Recovery rates are forecasted based on the categoryís performance and consumption levels before rising inflation started eroding purchasing power, with the economy is expected to recover gradually over the forecast period.

Full Report Details at
- http://www.fastmr.com/prod/1126276_childrenswear_argentina.aspx?afid=301

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Childrenswear industry in Argentina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Childrenswear industry in Argentina, our research will save you time and money while empowering you to make informed, profitable decisions.

The Childrenswear in Argentina market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Childrenswear in Argentina?
* What are the major brands in Argentina?
* How dynamic is the growth of clothing and footwear internet sales?
* What is the performance of womenís clothing vs menís clothing?
* What % of clothing and footwear sales goes through grocery retailers?

Reasons to Get this Report

* Gain competitive intelligence about market leaders

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Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
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